This shirt was made to represent the brand Rule One Proteins at the LA Fit Expo in 2020 as a giveaway item for consumers. The goal was to create a hybrid Rule One/‘LA-cool’ design that would pay homage to the location of the event, while still including our brand as an evident part of the design. I had a lot of fun exploring concepts for this one (as you can see to the right), and the result was a great standout from the hundreds of other brands at the expo!